EXCLUSIVE: Sony Pictures is putting forth the biggest promotional campaign to date during the pandemic for any major studio wide release with Spider-Man: No Way Home; the global brand marketing value seeing $202M and a billion-plus reach. While that dollar figure is the second highest for a Sony webslinger movie after 2019’s Spider-Man: Far From Home
Marvel
Who says people love to stay home and stream movies? Proving that theatrical is still king, Sony/Disney/Marvel’s Spider-Man: No Way Home rang up a massive $50M, the third highest preview night ever, and the most money Sony has ever seen for a Thursday preview night that easily buries the previous high we’ve seen during the pandemic, that
For all the mishegaas exhibition has endured during the pandemic including streaming threats, day-and-date window crunching, older demos not showing up, local ordinances and countless release-date changes and eliminations, Sony’s Spider-Man: No Way Home arrives this weekend to save the day. The hope here is that Sony’s theatrical window-respecting release not only jolts the worldwide cinema
Sony/Marvel’s Spider-Man: No Way Home grossed an estimated $5.28M in Korea on its first day today. This is significant for a number of reasons: Korea has been extremely soft of late, yet the launch day is 11% over the first day of 2019’s pre-pandemic Spider-Man: Far From Home and is the biggest day-one figure for
Sony/Marvel’s Spider-Man: No Way Home is activating mega presales in international box office markets. Due to begin offshore rollout on December 15, just ahead of domestic’s December 17 debut, the Jon Watts-directed installment has set all-time records in multiple markets for the first 24 hours, and has caused some ticketing websites to crash. We’ve heard tell
The first episode of Marvel’s Hawkeye on Disney+ drew 1.5M U.S. households over the Wednesday-Sunday holiday stretch, while 1.3M stuck around and watched the second episode. This is according to the latest streaming viewership stats from Samba TV which measures 3M U.S. households, and what they watch on streaming over a five-minute increment. That first episode number
Haaz Sleiman attends the Los Angeles premiere of Marvel Studios’ “Eternals” on 18 October 2021 in Los Angeles, California. (Axelle/Bauer-Griffin/FilmMagic) Eternals star Haaz Sleiman has slammed “ignorant and pathetic” countries that banned the Marvel film over its LGBT+ content. The movie was pulled from cinemas across conservative Gulf nations because it features LGBT+ characters. In
UPDATED, Friday midday: Disney’s Eternals is heading toward a $30 million Friday, including those $9.5M previews from last night. Given that Friday is typically around 40% of the weekend, this will put the Chloé Zhao-directed movie in the $70M-$75M range from what we’ve figured. Again, this could fluctuate up or down by Saturday morning. Do the fans
Debuting in an initial 14 international box office markets on Wednesday, Disney/Marvel’s Eternals opened to an estimated $7.6M with No. 1s across the vast majority. First-day results on the Chloe Zhao-directed pic put it 85% ahead of Shang-Chi And The Legend Of The Ten Rings and 20% ahead of Black Widow on a like-for-like basis.
Disney/Marvel’s Eternals which is set to keep the fall box office rally going is looking at a global opening of $150M, a number that’s poised to best the $128M WW start of Shang-Chi and the Legend of Ten Rings back in early September, and emulate the $150M filed by Black Widow which had a Disney+ Premiere day-and-date component in select
Haaz Sleiman attends Marvel Studios’ “Eternals” premiere in Los Angeles, California. (Photo by Emma McIntyre/WireImage) It’s been a long time coming but it’s finally happening – the Marvel Cinematic Universe is getting its first-ever gay superhero in a movie. LGBT+ comic fans have been screaming out for more representation within the MCU for years, and
Sony will now open the Denzel Washington directed drama A Journal for Jordan on Christmas Day instead of an initial launch on Dec. 10 in NYC and LA with a wider break on Dec. 22. In the John Burnham Schwartz and Virgil Williams screenplay adapted from the Dana Canedy article, 1st Sgt. Charles Monroe King (Michael B.
As Disney/Marvel’s Eternals is being aggressively buzzed to possibly open at $100M, and their co-production with Sony, Spider-Man: No Way Home even more, the Burbank, CA has just shifted their entire Marvel movie theatrical schedule for 2022 and beyond. We’re still making sense of this. DOCTOR STRANGE IN THE MULTIVERSE OF MADNESS (Disney) previously dated on 3/25/22 moves to 5/6/22
EXCLUSIVE: Exhibition need not worry: After October’s vibrant box office, there is indeed more blockbuster business to come in November. Deadline has learned that advance ticket sales for Disney/Marvel’s Eternals, opening on Nov. 5, are already quite huge. Insiders say advance sales for the movie from Oscar winning filmmaker Chloé Zhao, is estimated to have racked up
Sony’s Venom: Let There Be Carnage has feasibly crossed $100M in five days, joining Disney/Marvel’s Shang-Chi and the Legend of Ten Rings as the fastest titles to do so at the pandemic domestic box office. Both titles are on a theatrical window exceeding 45 days. It should be noted that while Shang-Chi propelled past the century mark off Labor Day Monday, Venom
Disney/Marvel’s Shang-Chi and the Legend of the Ten Rings continues to crush any industry doubts about audience’s demand for stateside moviegoing, for as of today, the Destin Daniel Cretton-directed movie will become the highest grossing movie during the 2020-21 pandemic to date, clicking past Disney/Marvel’s Black Widow which stands at $183.4M through yesterday. Shang-Chi accomplished this feat on a
Lil Nas X attends the Tom Ford AW/20 Fashion Show at Milk Studios on 7 February 2020 in Los Angeles, California. (David Crotty/Patrick McMullan via Getty) Nothing can bring down Lil Nas X – not homophobic haters, vile internet trolls or even a Marvel supervillain. Lil Nas X was blown away after learning about a
The prospects for Disney/Marvel’s Shang-Chi And The Legend Of The Ten Rings getting a China release date are dwindling. This in the wake of comments originally made by star Simu Liu in 2017 which resurfaced this week and have made waves on Chinese social media. In a 2017 interview with the CBC, the Chinese-Canadian actor
For the pandemic, Disney/Marvel’s Shang-Chi and the Legend of the Ten Rings posted a solid Thursday night preview gross especially before a slow Labor Day box office frame, with $8.8 million from showtimes that began at 6 p.m. On the high side, that figure is above the Thursday night start of Universal’s F9, which posted $7.1M
The Labor Day weekend box office, the last frame of summer, which studios typically shy from, is poised for a revolution as Disney debuts the first Asian American Marvel superhero feature Shang-Chi and the Legend of Ten Rings. Studios have held the long belief that no one goes to the movies over Labor Day weekend,
Warning: The following trailer description contains spoilers of The Spider-Man: No Way Home trailer. After Sony reportedly erased a leaked trailer from its upcoming Disney MCU title Spider-Man: No Way Home over the weekend from social, those attendees at CinemaCon finally got a taste. The pic is scheduled to be the big holiday tentpole release in a cinema
If Disney keeps up this whole theatrical-PVOD day-and-date model, maybe it won’t be so scary for rival studios in the future to follow a Marvel movie during its second weekend at the box office. The studio’s Marvel Cinematic Universe standalone origin movie Black Widow had a great fall in its second session at the domestic B.O., down
Marvel’s Loki knocking the LGBT+ representation out of the park (Twitter/@@rogersvogue) Loki and Sylvie may be returning to Disney Plus for season two, but their bisexual champion and executive producer Kate Herron sadly won’t be. The hit show’s director and producer is responsible for the game-changing character development that saw the God of Mischief confirmed,
EXCLUSIVE: Mooky Greidinger, CEO of Cineworld, the world’s second-biggest exhibition circuit and owner of Regal Cinemas, says he’s satisfied with this past weekend’s $80M domestic theatrical box office opening for Disney/Marvel’s Black Widow. But he also tells Deadline he remains “convinced” that with an exclusive theatrical window, “we could have brought in maybe $110M, maybe
In what should not come as shocking, Disney/Marvel’s Black Widow crossed the $100 million mark at the domestic box office in six days, making it the fastest to do so during the pandemic. Black Widow joins other titles in the pandemic’s century club including Universal’s F9 (8 days to the mark), Paramount’s A Quiet Place Part II (15 days), and
After posting a record domestic opening during the pandemic with $80.3M, Disney/Marvel’s Black Widow went on to do north of $7.16M, which is the best non-holiday Monday during the Covid era to date. Paramount’s A Quiet Place Part II easily owns the best Monday during the pandemic at $9.54M, however, that was on Memorial Day. Through eight
FRIDAY AM UPDATE: No, streaming hasn’t killed theatrical just yet, and those exhibitors who’ve gone hungry over the last year and half, received lots of bread last night. Disney/Marvel’s Black Widow kicked off its previews at 5PM earning a huge $13.2M, easily the best preview night to date during the pandemic besting Universal’s F9 ($7.1M) and Paramount’s A Quiet
Disney/Marvel’s Black Widow started offshore rollout on Wednesday in 11 material markets including France, Italy and the UK, grossing an estimated $4.9M for the day and setting new post-Covid benchmarks. Not included in the total above are Korea previews of $1.8M yesterday. Early social sentiment there is strong (Naver 9.22/CGV 96%). In the UK and
Finally after a near 15 month wait, Marvel’s long-awaited Black Widow will debut around the world after being locked up from the pandemic, and the industry’s global weekend expectation is as high as $140M. That’s essentially $50M from 46 material markets, save China and most of South East Asia. Among the major territories going are France, Italy,
Warning: The following interview contains some spoilers about Black Widow, opening July 9 in theaters and on Disney+ Premier. After being delayed for more than a year due to Covid, Black Widow, the second feature movie in the MCU post the franchise’s pinnacle, 2019’s Avengers: Endgame, will finally see the light of day. Industry estimates project