At last, it’s the moment we’ve all been waiting for: Amazon Prime Day 2023. Throughout today and tomorrow, the mega retailer will be slashing prices on tens of thousands items…and sales are subject to change at any time. Translation: if you see a good deal, snag it while you can. (And keep checking back for new finds.)
Among the savings, you’ll find some of the most popular brands on the market. Whether you’re on the hunt for Apple deals or a killer Dyson sale, this is your time to shine. If it’s new workout clothes you seek, you’re especially in luck. This Prime Day, Amazon is offering major discounts on fan-favorite brand Alo Yoga.
It seems like just about everyone has already tried and subsequently fell in love with Alo already, but in case you haven’t, let me bring you up to speed. The brand is known for buttery soft leggings, supportive sports bras, and chic transitional pieces that can take you from pilates to lunch in a flash. It’s not just editors who love Alo Yoga, either. Hailey Bieber, Kendall Jenner, and Emily Ratajkowski all wear the brand on the regular.
The discounted inventory includes a pair of light blue flare leggings that serve all the balletcore energy, yet could definitely be dressed up and worn out on the town. Personally, I’m also partial to any styles that feature pockets. I firmly believe all leggings should offer storage, if for nothing other than your cell phone. You’ll find me trying these cargo leggings that make for the perfect airport outfit, as well as Alo Yoga’s cargo bike shorts, a genius concept I’ve somehow overlooked until now.
And although I’m well aware that July is not a time to think about thermal layers and bulky sweaters, I simply must note that the sale does include some can’t-miss cold weather staples, like a cropped polo that’ll come in handy this fall and a classic black mockneck that I’m literally adding to cart right now.
Whatever you’re eyeing, you’re sure to love it. Alo Yoga has a great reputation for good reason. But remember, there’s no time to waste this Prime Day. Sizes and colorways are already starting to sell out, so go, go, GO!
Associate Fashion Commerce Editor
Meg is the Associate Fashion Commerce Editor at ELLE.com where she researches trends, tests products, and looks for answers to all your burning questions. She also co-writes a monthly column, Same Same But Different. Meg has previously written for Cosmopolitan and Town & Country. Her passions include travel, buffalo sauce, and sustainability. She will never stop hoping for a One Direction reunion tour.