National CineMedia

National CineMedia shares are popping today in a down market as the cinema advertising company emerged from Chapter 11 and named former top executives of NBCUniversal, HBO and Fox to a reconstituted, and pretty impressive, board of directors. Lauren Zalaznick, formerly EVP & Chair, Entertainment & Digital Networks, Comcast NBCUniversal, is now board chair. “We
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In-theater advertising firm National CineMedia announced a special shareholders meeting to vote on a reverse stock split — a move that boosts the price of a company’s shares — as it risks being delisted by the Nasdaq market and works through a voluntary Chapter 11 reorganization. The company, which was founded and is largely owned
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The nation’s biggest movie theater advertising network National CineMedia said tonight it’s filed a voluntary Chapter 11 petition in U.S. District Court in the Southern District of Texas – where one of its biggest shareholders and customers, Regal parent Cineworld, has just presented a restructuring plan to emerge from bankruptcy itself.   Cineworld filed in
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National CineMedia said today it’s negotiated a second extension of the grace period on interest payments originally due Feb. 15. A one-month grace period for a payment said to be about $6.6 million ended March 15, when the company announced lenders had agreed to another 17 days. Big ratings agencies Moody’s and S&P Global declared
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Judge Marvin Isgur on Wednesday told parties to the Cineworld bankruptcy that they need to speed things up as debtors and creditors hash out a restructuring plan for the giant movie chain, including closing theaters, wrapping up lease negotiations with landlords, and advancing an overall sale process. “We are not going to stick around forever.
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National CineMedia is suing Regal Cinemas, one of its founding partners, for hiding behind Chapter 11 to cancel a longstanding and legally binding contract – a twist in the bankruptcy saga of Regal parent Cineworld. Regal created National CineMedia with AMC and Cinemark in 2007 to provide in-theater advertising in and it still owns a
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National CineMedia, the nations’ biggest in-theater advertising firm, had a tough 2020 but is unspooling a reimagined Noovie Preshow this weekend timed to the record eyeballs awaiting Spider-Man: No Way Home. A consortium of the nation’s biggest theater chains, National CineMedia’s preshow, the cornerstone of its business, runs on 2,100 screens, about 75% of the
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Cliff Marks is retiring as president of NationalCinemedia on July 1 but will continue to work with the big movie theater advertising network as a consultant in a multi-year deal, the company announced Wednesday. The 19-year NCM veteran joined from ESPN and was an original member of the leadership team in 2002 when it was
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National CineMedia has clinched a deal with ATM.TV to air content on high-definition screens atop cash machines at 8,500 7-Eleven stores nationwide as the movie theater advertising network continues to expand in digital out of home locations. CEO Tom Lesinski teased the ad sales partnership on an earnings call last week. It’s the fourth deal
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Movie theater advertising network National CineMedia has inked a deal with Harkins Theatres, expanding its foothold in the Southwestern U.S. as it hopes movie-going will pick up this year. Privately-owned Harkins, the nation’s fifth-largest exhibitor and biggest independent chain, has signed a long-term cinema advertising affiliate agreement to bring NCM’s Noovie pre-show entertainment to its
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Financially hurting cinema advertising network National CineMedia has inked a deal to run ads with Coinstar, a big operator of supermarket coin-counting kiosks. With the exhibition business on the Covid-19 skids, the agreement helps expand National CineMedia’s digital-out-of-home footprint by extending its movie-centric entertainment content, trivia, and advertising beyond movie theaters to complementary venues. It
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S&P Global struck again at the showbiz sector, this time at distressed cinema advertising, putting National Cinemedia and Screenvision on credit watch negative as movie theaters are shuttered and advertising at risk. Ratings agencies like S&P Global, Moody’s and Fitch can be quiet for years and are rarely public facing – but they emerge in
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