‘IF’ Befriends $1.75M In Previews; ‘Strangers: Chapter 1’ Scares Up $1.2M – Friday AM Box Office Update

Back To Black, If, Movies, News, ryan reynolds, The Strangers Chapter 1

John Krasinski’s imaginary friend feature IF made $1.75M in Thursday night previews that began at 4PM. It’s been a while since we had a live-action PG-rated feature, so comps are tough. The outlook heading into the weekend is $40M. The highest grossing opening for an original live-action PG film was Hop at $37.5M.

Reviews are challenged at 51% Rotten, but there’s a better than anticipated audience reaction I understand. If you need comps, well, IF is close to Zootopia’s $1.7M previews and Boss Baby‘s $1.5M — but those were animated movie.

Lionsgate’s reboot of The Strangers—Chapter 1 drew $1.2M from previews that began at 5M as well. Booked in 2,856 locations in North America, tracking showing $7M-$9M for the $8.5M budgeted movie from Renny Harlin about a young couple (Madelaine Petsch and Froy Gutierrez) after their car breaks down in a spooky town. RT critics are low at 19%.

Focus Features’ has the Amy Winehouse StudioCanal biopic Back to Black. Pic is only suppose to open to $4M-$6M. The R-rated movie starring Marisa Abela as the Grammy winning millennial soul singer only grossed $375K in previews from 1,700 theaters. RT critics also harsh at 36%. Focus’ exposure on the movie is limited given that they shelled out $20M for domestic and several foreign rights.

Disney’s Kingdom of the Planet of the Apes ends its first week with $75.3M, not far from the $77.3M first week take of 2017’s War for the Planet of the Apes.

Products You May Like

Articles You May Like

Kristen Bell Admits to Sneaking NSFW Joke Into Frozen
Pop, Populism, and Bruce Springsteen’s “Born in the U.S.A.”
How Keleigh Sperry Celebrated 32nd Birthday With Husband Miles Telller
Elsbeth Season 2 Episode 2 Spoilers
Internet goes wild as angry mother-to-be blames bakery for “ruining” gender reveal